Development-led Shopify services for ambitious teams.

We design and develop Shopify and Shopify Plus storefronts that are fast, flexible, and built around how your team actually manages commerce.

Recent: a rebuild for a national first-aid brand with a two-minute compliance quiz and NetSuite-integrated stockist portal → Fast Aid case study.

Store-selection and delivery logic for a multi-store grocer → Harris Farm case study.

When off-the-shelf apps create gaps, workarounds, or duplicated effort, Jaboo builds the missing layer between Shopify and your operations.

Recent: returns logic we designed for a client's US store was adopted by the returns platform itself as a product feature. A bulk multi-store pricing pipeline that a client's own team now runs - Deiji Studios case study.

We help teams decide what to build, fix, automate, or leave alone. The output is a practical roadmap tied to commerce outcomes, not a deck that gathers dust.

We do not run campaigns. We improve the journeys they land on: speed, UX, landing pages, checkout, merchandising, behavioural analytics, and the implementation work behind better conversion.

Hotjar / Contentsquare is part of our ongoing optimisation system for finding friction, prioritising CRO work, and reporting what is actually improving.

Every engagement starts with your data, not our opinions - session recordings, funnel analysis, and behavioural analytics before any recommendation.

On client stores we also use Assay, Jaboo's proprietary session-scoring app that separates real buyers from noise.

Most of our long-term clients keep us on after launch - some for over five years. A retainer gives you a set allocation of development and optimisation time each month, priority response, and a quarterly roadmap, so the store keeps improving instead of quietly drifting.